AdresAre you prepared to spearhead Brand Media activation strategies in a dynamic environment? Join our team as a Brand Media Manager and take charge of driving brand growth through innovative media planning and execution. Leverage your 7+ years of experience in programmatic digital media buying and planning to craft impactful campaigns that resonate with our target audience. If you're a strategic thinker with solid budget management skills and a knack for staying ahead of media trends, we want to hear from you. Apply now to propel your career to new heights! Deadline for submissions is Tuesday, March 12th at 12 noon.
The objective of the Brand Media team is to drive brand and business growth through building a deep understanding of the target audience, leveraging technology, as well as collaborating with cross-functional teams, while staying agile and adaptable.
Position Responsibilities
The Brand Media Manager will own and drive the Brand Media activation strategies and oversee all aspects of media strategy, planning and buying.
The Brand Media Manager will be responsible for full-funnel paid media campaigns and should have a deep understanding of brand strategy, media trends, technologies, and best practices, as well as experience managing paid media campaigns across various channels and platforms. They should also have experience managing budgets, negotiating contracts, and building and maintaining relationships with external partners.
Responsibilities:
- Develop and execute paid media activations that align with the overall marketing and business objectives.
- Own and drive the Brand Media programmatic activation strategies using best in-class know-how and insights to design strategies and tactics to achieve business objectives.
- Work closely with stakeholders, to translate media brief into tactical plans maintaining alignment with broader brand and media strategy as well as non-programmatic channels.
- Create and employ successful audience targeting, bidding, and creative strategies to segment & personalize the experience.
- Develop testing roadmaps across channels working with relevant stakeholders across the business.
- Stay up to date with emerging paid media trends and technologies and recommend new opportunities to drive innovation and improve campaign performance.
The Ideal Candidate:
- 7+ years of hands-on experience in the programmatic digital media buying & planning space with focus on programmatic strategy and execution.
- Strategic and collaborative mindset.
- Solid budget management experience.
- Strong data and technology acumen.
- Profound experience in paid media strategies that support both brand and business.
- Experience working in E-Commerce or a digital agency
- Highly analytical and skilled in communication, able to explain and translate consumer data analysis into relevant business questions
- Strong understanding of Google Analytics, measurement studies, and attribution models.
40 hours per week hours per week
The European head office of this international fashion & lifestyle brand is based in Amsterdam. The company's style is classic American with a twist. Dynamic, international, and open-minded describes the company's culture at best.
Please note that we agreed with our clients to only introduce them to candidates who already live near the job location. Although we understand that you are willing to relocate or commute, we have agreed with our clients not to accept this as an adequate option.
Are you interested in the position and do you have the required skills and experience. Please send us your CV with a short letter of motivation. You will receive an answer from us as soon as possible. For more information please check our website www.projob.nl or call us at 020 - 5738383.We are looking forward to hearing from you!
